💜 This afternoon, Barcelona Activa witnessed a women’s leadership session by Imma Pérez, focused on empowering and training female leaders through purpose.

💼 With a practical approach, the workshop has served to know the keys to identifying our professional purpose as women entrepreneurs and entrepreneurs, detecting opportunities, connection with the environment and differentiation of our products and services.

🗣️ In short, the Imma session at Barcelona Activa has been a unique opportunity to know the keys to defining our professional purpose to generate authenticity in our business model and professional activity, and to identify consumer trends and markets to identify opportunities in line with our purpose.